Alibaba, who spoke at the event organized by Creative a Enterprise Association of a Nigeria (CEAN) said, ”Back in 1995, I put three billboards that read ‘Being Funny Is Serious Business’ and had my contacts, where my target market – high net worth individuals, were. “One on Bourdillon Ikoyi, one where Civic Centre currently is, and the last at Marina Lagos,” he explained.
Alibaba continued saying, “By the end of that year, Satzenbrau paid me a million naira.” However, Alibaba, who used to sleep at the popular Lagos Bar Beach front, was quick to remind that he had been in the infant industry for over 7 years before the fat Cheque came.
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